Strozinsky Design
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Generations Against Bullying

If a bystander sees someone being bullied, speaking up or getting involved stops the bullying 85 percent of the time. It’s called being an upstander. Generations Against Bullying (GAB) brings awareness to the devastating effects of bullying, and offers programs and resources to promote a culture of upstanders in schools. Part of the pro bono ad campaign Bader Rutter offered GAB included a rebrand that aligned GAB's mission with its mark. The identity system includes a logo, brochure, website, business cards, wearables and other branded items that appeal to teens.

Designer / Created at Bader Rutter